New Toledo Region Branding Info - April 2014

 

bq. _"they've updated the online version with more examples of the overall branding."_

Indeed. The  Blade "story":http://www.toledoblade.com/Economy/2014/04/05/Toledo-brand-scraps-TR-logo.html that started this thread  contains info that I missed in the original story.


br. Old ToledoRegion.com logo:

<img src="http://www.toledoblade.com/image/2014/04/05/800x_b1_cCM_z/Toledo-Region-previos-logo.jpg" width="50%" height="50%">


br. http://www.northdesign.com

New logo:

<img src="http://www.toledoblade.com/image/2014/04/05/800x_b1_cCM_z/ToledoRegion.jpg"  width="50%" height="50%">


br. "++New Toledo Region branding kit++":http://www.toledoblade.com/attachment/2014/04/05/Toledo-Region-branding-kit.pdf - (pdf file) - includes images, font types, and color schemes.

 # 95d600
<div style="width:100px;height:100px;background:#95d600;"></div>

br. # 262729
<div style="width:100px;height:100px;background:#262729;"></div>

br. # d1d3d3
<div style="width:100px;height:100px;background:#d1d3d3;"></div>

br. # ffffff
<div style="width:100px;height:100px;background:#ffffff; border-width:1px; border-style:solid; border-color:#d1d3d3;"></div>


br. !https://farm4.staticflickr.com/3691/13680211845_2814f8afd6_o.png!


br. I like the badges, icons, or whatever they're called. Even birdwatching has one. It was an activity "mentioned":http://go.toledoregion.com/Enjoy/Enjoy-Overview.aspx on the old site.

!https://farm3.staticflickr.com/2839/13679964863_338e400b8b_o.png!


br. Some other images from the new branding kit:

!http://www.toledoblade.com/image/2014/04/05/800x_b1_cCM_z/Toledo-Region-Branding-Initiative-2.jpg!


br. !https://farm8.staticflickr.com/7323/13680246363_5bb738e3c7_c.jpg!


br. !https://farm8.staticflickr.com/7407/13680182125_ce0ea0ecd7_c.jpg!


br. !https://farm8.staticflickr.com/7122/13680535044_6104db3750_c.jpg!

br. !http://www.toledoblade.com/image/2014/04/05/670x_b1_a16-9_cCM_z/Toledo-Region-Branding-Initiative-4.jpg!


hr.

quote=175029

That's probably why a blank one existed, so you could, you know, fill in what you want.

<div style="color: #262729; line-height:1.4em; font-size:130%; font-weight:bold;">"I MAKE <span style="color:#95d600; font-family: cursive, sans-serif; text-decoration: none; border-bottom: 2px solid #262729;font-size:130%;">Whoopie</span>
br. <span style="padding-left:10px;">IN TOLEDO.</span>"
</div>




 #toledo - #design - #advertising - #business