h1. Apple iOS 9 - news reader and ad blocker

Positives for the user reading experience. 

Possibly negatives for publishers if they choose to remain stuck in the past.

http://mediagazer.com/150916/p8#a150916p8

http://www.poynter.org/news/mediawire/373305/apples-news-which-launches-today-is-the-latest-in-a-trend-toward-distributed-content/

http://www.vanityfair.com/news/2015/09/vf-apple-news-ios-9

http://nymag.com/daily/intelligencer/2015/09/you-can-now-read-new-york-on-apple-news.html

http://www.wired.com/2015/09/apple-finally-kills-newsstand-make-way-apple-news/

http://thenextweb.com/apple/2015/09/17/ios-9s-main-attraction-adblocking/

http://www.theverge.com/2015/9/17/9338963/welcome-to-hell-apple-vs-google-vs-facebook-and-the-slow-death-of-the-web

create crappy, bloated websites, and users revolt. 

and don't blame innovation that originates at Google, Facebook, Apple, Snapchat, WhatsApp, Instagram, etc. and satisfies information consumers.

q.
iOS 9 came out yesterday (in fits and starts) and with it, support for content blockers in iOS 9. There is already a little cottage industry of ad blockers available, and you should definitely try one or two — they will *radically improve your mobile web experience,* because they will... block huge chunks of the web from loading.
q..

Yes, because the blame for a miserable mobile web experience does not belong to phones and browsers like a




 #media #design #rss #mobile #advertising