Google wants to speed up the mobile web

The delicious irony here. The horribly bloated and slow-loading Verge.com published a story about Google speeding up the mobile web.

Last summer, a Verge.com writing dolt blamed the slowness of the mobile web on browsers and not the disgustingly-designed websites that are bogged down with giant images, trackers, huge CSS files, and a ton of JavaScript.

Google has a new plan to speed up the mobile web

Today, the company announced a technical preview for a system called Accelerated Mobile Pages (or AMP), designed to fight many of the factors slowing and bloating mobile web pages.

Google is trying to fix the problems created by website designers, developers, and probably the ever-present "stakeholders."

If the system works, users should see lighter, faster-loading mobile web pages as a result.

Website owners can do this on their own by limiting or eliminating JavaScript exposure to the browsing-only users and reducing the amount of giant images that get downloaded. With some effort and common sense, you don't need help from Google to make websites load quickly on the mobile web.

http://babyutoledo.com :

• no javascript for the browsing-only user
• smallish images and few images per page
• pages are cached with memcached

I created babyutoledo.com for a local non-profit group to be simple and lightweight. The focus is on the content and the org's purpose. I wanted the reading experience to be comfortable for the users on any device.

I'm sure that I can do more to streamline the pages and CSS to speed up page download speed.

My niche blog sites also use memcached. A few examples:

• http://toledowinter.com
• http://birdbrainsbrewing.com/750/belgian-wit-april-2015
• http://crochet.soupmode.com

Keep it simple and lightweight, and the pages load well on mobile.

I created this static page with no JavaScript as an example of what I would pay good money to

Google project:
https://www.ampproject.org

http://buzzmachine.com/2015/10/07/faster-distributed-web

To view a demo, access this link on a mobile browser and search for a term, such as "Obama."

http://g.co/ampdemo