Return of the Hostess Twinkiee - July 15, 2013

Breaking News : 11:55 a.m. EDT - Mon, Jul 15, 2013 - AP story:

Twinkies May be Smaller than People Recall

The new owners of Hostess have leaner operating costs now that they're no longer using unionized workers. It turns out the spongy yellow cakes may also be a little smaller than the last Twinkies people remember eating.

The new boxes hitting shelves list the cakes as having 270 calories and a weight of 77 grams for two cakes, or 135 calories and 38.5 grams for one cake.

Right before it went out of business, the predecessor company had told the Associated Press that Twinkies were 150 calories per cake. Photos of past boxes online also indicate the weight to have been 42.5 grams per cake.

A spokeswoman for Hostess, Hannah Arnold, said in an email Monday that the size change was made in "mid-2012" by the predecessor company.

Arnold has also said that the longer shelf life of Twinkies reported by the Associated Press earlier this month was made by the predecessor company right before it went bankrupt. The 45-day shelf life, up from 26 days, was a separate change and hit shelves Nov. 1, she said.

http://en.wikipedia.org/wiki/Twinkies

Twinkie production in the United States will resume after an absence on American store shelves, becoming available again at Wal-Mart on July 12, 2013 and nationwide on July 15, 2013.

June 23, 2013 13ABC story

Production was also consolidated, from 11 bakery plants to four - one each in Georgia, Kansas, Illinois and Indiana. The headquarters were moved from Texas to Kansas City, Mo., where Hostess was previously based and still had some accounting offices.

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