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Mark Zuckerberg's and Facebook's views on modern computing

One year ago today, Facebook announced Home, which was an interesting and attractive redesign of its News Feed that seemed to lose acceptance within the company or among users.

Curtis wrote in March 2014:

A year ago, Facebook announced a new News Feed that was completely redesigned to focus on content–it had large photos, big user icons, better integration with Facebook messenger, and it brought Facebook’s website into closer alignment with its mobile apps. It was beautiful. During the few months I was able to use the new design, my Facebook experience was significantly better.

But there was a serious problem: the numbers. According to several people I’ve spoken to, Facebook found during testing that users who were switched to the new News Feed tended to spend less time on the site.

After an investigation into the problem by Facebook’s data team, they discovered that the new News Feed was performing too well. It was performing so well from a design standpoint that users no longer felt the need to browse areas outside of the News Feed as often.

Anyway, this is more about Zuckerberg's views on the future of computing from one year ago.

Apr 4, 2013 post
http://dcurt.is/vision

From Curtis:

After showing Facebook Home, Mark Zuckerberg spent a few minutes talking about the future of computing. What he said is the epitome of a vision statement, and it sets the philosophy driving Facebook’s work:

Excerpts from Mark Z:

At one level, [Home] is just the next mobile version of Facebook. At a deeper level, I think this can start to be a change in the relationship that we have with how we use computing devices.

... the modern computing device has a very different place in our lives. It’s not just for productivity and business, although it’s great for that too. It’s for making us more connected, more social, more aware.

When I think about the world today, what amazes me most is the number of people who are getting on the internet every day and how it’s improving their lives as they join this modern knowledge economy.

only about a third of the world is on the internet today–a little more than two billion people. So we’re really very close to the beginning of this.

If you look out, maybe five or ten years, when all five billion people who have feature phones are going to have smart phones, we’re soon going to be living in a world where the majority of people who have a smart phone–a modern computing device–will have never seen in their lives what you and I call a “computer.”

The very definition of what a computer is and what our relationship with it should be hasn’t been set for the majority of the world. And when it is, I think a lot of that definition is going to be around people first.

This is a deeply technical problem and it’s also a deeply social problem.

#internet - #web - #socialmedia - #collaboration - #mobile - #blog_jr

By JR - 504 words
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